Its 2016! At Zeera we have so much to look forward to this year. We just got started! We're working on new recipes, some marketing and sourcing. This past December we traveled to places like Goa, Bangalore,Ahmedabad, Mumbai, Dubai and Dhaka too. We met with so many people, explored local foods and now we're back with so many ideas. We even shared Zeera snacks with friends from all over the world!It sure was handy to keep in our bags since we were out and about so much. Now we're back! And have an exciting project for Valentine's Day! Stay posted!
Call it great marketing but we just couldn't ignore the songs and trailers of Prem Ratan Dhan Payo (PRDP.) It has one of the busiest weekends of the year booked for its release, Diwali! Here at Zeera, we're swamped getting Diwali orders out to customers and can't wait to take that three hour break in the cinema to watch a good ol' Rajshri movie!
We're making it a family reunion
OK! More like friends like family reunion. The memory of watching Hum Saath Saath Hain with three generations and taking up a whole row at the cinema is still fresh. It was EPIC! And we're planning to recreate it with the family we have here.
Ouf! The melodrama!
The tears, the happiness, the ten minute songs and one mandatory family feud that will resolve at the end teaching us all valuable lessons of life - #sanskar (family values in hindi). I still remember my cousins and I all crying in Hum Aapke Hai Kaun. It just got so sad and nothing like a dark cinema hall to let those tears flow.
We all know about Sonam Kapoor and her fashionable sense of style. We love it! The girl takes risks and it definitely pays off. In PRDP she's got ethnic Indian wear down to the T. As wedding season approaches, we're taking notes of the latest fashion trends.
Aka Prem, his name is fifteen movies so far. Prem is back! We've been ogling at him since the 90's in Maine Pyar Kya. He's older, wiser and still pretty good looking! Although the age difference between him and Sonam is borderline weird, Salman is still technically in the market.
Set in Rajasthan, the sets and cinematography is beautiful from what we've seen so far. Sooraj Barjataya always has a big budget and it seems like he's completely outdone himself this time.
Take a look at the title song! A little over a week for Diwali, put those orders in soon!!
1. Clean up
Spring and Diwali are always a good time to do a big house, wardrobe and life clean up. As the weather gets cooler and you spend more time home its easy to go through the drawers and organize. Donate clothes you aren't wearing anymore, clean up the clutter and go through your kitchen pantry to throw out anything that may have expired.
With all the cleaning done, treat yourself for being the awesome person you are! A piece of clothing, an accessory or maybe a photography class you've always wanted to take.
3. Be Social
Diwali is all about family, friends and the people in your life. Its a great time to get back in touch with people, everyone's in the festive mood. Reconnect with an old friend, call your favorite aunt or uncle just to say hi or send them a box of treats from ZEERA. We can customize your treats with any message!
4. Eat a great meal
We undoubtedly love food and any great celebration has great food. It could be a potluck, a house party or take out Indian food and a good Bollywood movie.
Take a moment to reflect on your own well being and how lucky you are to have the life you have.
Welcome fall!Can you believe its already October!
We're so excited to have our website live. It's our first blog post so here's a little something about how Zeera came to be. Zeera was born out of need and nostalgia. In India, we're lucky to have so many celebrations and festivals all throughout the year. Growing up, it didn't matter if it was Diwali, Christmas or Eid, everyone in the neighborhood were always greeting each other, exchanging sweets and enjoying the days off we got at school. Festivals are about eating, dressing up, dancing, friends and family. Fast forward, we found ourselves in a town of suburbia Massachusetts,celebrating festivals with a phone call home and take-out paneer tikka masala. Such is life and now here is Zeera, order it for yourself or send it to someone you love because nostalgia just made a sweet comeback.